October is "Pheasants Forever Month" at Bass Pro Shops Nationwide

Participating Shoppers Eligible to Win Dream South Dakota Pheasant Hunt

Saint Paul, Minn. - September 24, 2008 - Pheasants Forever (PF) and Bass Pro Shops are partnering this October to celebrate the arrival of fall and raise awareness for the need to conserve wildlife habitat. "Pheasants Forever Month" at Bass Pro Shops nationwide will feature in-store promotions that will allow customers to participate in a sweepstakes for a dream South Dakota pheasant hunt and other valuable prizes.

During October, customers will have the opportunity to donate $2 to Pheasants Forever at any Bass Pro Shops location or online at www.BassPro.com and automatically be entered in a sweepstakes to win a grand-prize pheasant hunt at Oak Tree Lodge in Clark, South Dakota. Additional prizes include a $1,000 shopping spree at a Bass Pro Shop and a $500 Bass Pro Shop shopping spree. One-hundred percent of donations go directly to Pheasants Forever's conservation efforts.

Bass Pro Shops is a national corporate sponsor of Pheasants Forever, the Saint Paul, Minnesota-based conservation organization that has protected or enhanced more than 5 million acres of wildlife habitat across North America since 1982.

"All of us at Bass Pro Shops are proud to partner with the good folks at Pheasants Forever," stated Bass Pro Shops Communications Manager Larry Whiteley. "We salute them for the many years of conservation efforts that benefits, not just the pheasant, but many other species as well."

The month-long promotion at Bass Pro Shops will raise awareness for the need to conserve wildlife habitat and will celebrate the partnership between Bass Pro Shops and Pheasants Forever. Local Pheasants Forever chapter representatives will be on hand at Bass Pro Shops locations during the month hosting membership drives, giving away entry tickets for the prize drawing, taking part in promotional food sales and hosting various educational exhibits and seminars covering a wide variety of outdoor related topics.

"Bass Pro Shops has and always will be a supporter of conservation. They highlight that support by allowing partners – a list that now includes Pheasants Forever - to showcase their conservation mission," said Greg Emerick, Pheasants Forever Director of Corporate Sales, "We thank Bass Pro Shops for that continued commitment."

Award-winning in their concept and design, Bass Pro Shops retail stores are rated high as tourist-destination picks. Almost 100 million people visit the stores annually. Widely recognized for their efforts in conservation and outdoor education, Bass Pro Shops stores also offer Outdoor Skills Workshops for adults, kids and families. Headquartered in Springfield, Missouri, Bass Pro Shops currently has 52 retail locations in 27 states and Canada. In addition, Bass Pro Shops also provides products and services for thousands of independent dealers worldwide through its subsidiary company, American Rod & Gun. Bass Pro Shops was voted the #1 outdoor retailer in America by Sporting Goods Bus iness magazine

Pheasants Forever and Quail Forever are non-profit conservation organizations dedicated to the protection and enhancement of pheasant, quail, and other wildlife populations in North America through habitat improvement, land management, public awareness, and education. PF/QF has more than 129,000 members in 700 local chapters across the continent.